Private Label Quality Guidelines

When submitting products to be considered for one of our private label brands please follow these quality guidelines. To be considered, all products must meet our brand quality standards. All products submitted must include product specifications.

First Street

First Street products are national brand equivalent reaching across most categories throughout the store. Product quality needs to meet or exceed the leading brands in the category. Increased quality attributes include the product specification, but can also include packaging.

Sun Harvest

Our Sun Harvest brand is a wide selection of natural, organic or earth friendly products. Sun Harvest Simply products need to be free of artificial ingredients, fillers, or manufactured preservatives. Sun Harvest Organic products need to be made with certified USDA organic ingredients. Sun Harvest Earth Friendly products should be environmentally responsible products made with recycled materials or without chemicals harmful to the environment.

Sun Harvest logo